Our Perspectives

Blue Ion Blurbs – March Edition

We've now reached our 4th installment of the overheard at Blue Ion series. I think it's safe to say it's still going strong. Wasn't too sure at the beginning of...

Team
How starting a band and online dating are almost the same thing

When I first started at Blue Ion, I was one of the few folks in the office not married or in a serious relationship. So it came as no shock...

Life
Handwritten Notes Are Not Dead

Handwritten notes are the best follow up We've always done the email follow up note after a site launch but there's just something special about a handwritten note. For one,...

Whatever
Video Content Strategy: Brainstorming Basics

Video content consumption is growing, and will continue to grow. Why?  Similar to the situation photography was sitting in about 10 years ago, it is getting easier & cheaper to...

Content
More Reasons To Love Charleston

Over the past few weeks, I've had a few friends visit from out of town. It's always interesting to show people around the place you live: the places you choose,...

Content
Facebook Lead Ads Case Study: Garden & Gun Land

Last May we had the pleasure of working with Garden & Gun Land to launch their new website and brand - an extension of the lifestyle brand and magazine Garden &...

Marketing & Tech
All Yeah Rights Reserved ©

"All Yeah Rights Reserved ©" demonstrates the gray area of what is copy right infringement and what makes a brand a "brand." Even these days it's not hard to cross...

Life
Blue Ion Blurbs – February Edition

February was a short month, but somehow no less fruitful for our overhead at Blue Ion post. Check out what some of our team members had to say last month. *Quotations are...

Team
Juicer Social Media Aggregator

A common thread we've been seeing with clients is the desire to pull social channels into a central location, often within the friendly confines of their website. This makes sense for many...

Content
Brewvival

This past Saturday I attened my 7th Brewvival beer festival. It is a great collection of craft beers from around the country. As has been the trend over the past...

Whatever