Our Perspectives

KrustyO’s and Squishees

Fox and 7-Eleven just launched a nice promo for the premiere of The Simpsons movie (opening later this month). Instead of the usual movie/fastfood toys and trinkets approach...they are converting...

Marketing & Tech
Ethanol Power

Friday also marked the launch of a new site for Ethanex Energy....an innovative ethanol company that's pushing the industry to higher and higher levels of performance. The team at Hook...

Whatever
Launchapalooza

Wrapped up the week with a flurry of activity. Three new sites flew from their nest in the span of 60 minutes late this afternoon. The first to go was...

Whatever
Where in the world do I click?

One of my favorite email marketing blogs, RetailEmail.blogspot.com, has a new post dissecting Home Depot's email creative, specifically the inconsistency of hyperlinking their images and text. I argue this point...

Marketing & Tech
Dreamy Meditation

Just wrapped up a project for Reverie, a condo community on the Ashley River. We were tasked with taking an existing site that had great equity and updating the look...

Whatever
Spork Enlargement

Found this last night while reading an article about the making of the new Transformers movie: The image of Bonecrusher®, a Buffalo® MPCV™, was something the art department pulled off...

Whatever
Wet Chicken

How could it be? Here we were, concerned that the rain would dash our weekly ritual of Kickin' Chicken Friday (KCF). Rain + parking downtown = just not gonna happen....

Uncategorized
William Means Gets Posh’d

William Means, a Charleston luxury real estate brokerage, had their Web site "Posh'd" yesterday. And no, it has nothing to do with the former Spice Girl. The Posh'd site (and...

Marketing & Tech
Mind The Landing Zone

Next time you walk into an Apple Store notice the entry display and area. How does it feel? How does it make you feel? Then walk into your local Radio...

Whatever
Olympic Marketing Challenge

What is it about the Olympics that always seems to brew marketing and design controversy? Remember Izzy?......a mascot so odd his name was derived from "whatizit?" (although, Izzy was a...

Marketing & Tech