Lore

Hughes Agency: Velda is Pleased

If you don’t know Velda Hughes, you should. Or you should at least try. Velda is the owner and CEO of Hughes Agency, a PR / Marketing / Advertising agency in Greenville, South Carolina, and she is a rockstar. When we were first selected for the job of redesigning the Hughes Agency website, we knew we wanted to do a few things:

  • Emphasize the use of a blog platform for the News section
  • Show off their amazing clients
  • Make users feel like they had visited the Hughes Agency office
  • Create a personal profile for each team member, again to help our audience connect

Velda’s style is simple and elegant and that is the exact aura we wanted to build the site with. Using a tiger team approach, we designed the site with big bold blocks of the brand’s red color backing equally bold brand statements.

hughes-home

Infusing a great deal of imagery through the use of collages, bringing the user closer to the feel of a office rather than a website visit.

hughes-collage

 

Featuring some clients with descriptions of the brand, challenge, results and even a testimonial.

 

hughes-clients

 

hughes-tupelo

 

The Hughes Agency liked their manifesto so much, we decided to put it right on the home page. Also, note the simplified sticky nav at the top.

hughes-velda-manifesto

 

Highlighting their team members was so easy to do – LOOK at these beautiful people!

hughes-team-member2

If you like what you see here, check out their full site for the awesome animations Nic worked in. FULL WEBSITE

The Hughes Agency hasn’t had the success they have without the (lovingly) discerning eye of Velda Hughes. So if you can please Velda, you are doing it right. Rock on Hughes team!