Presidential Web Strategies

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As the fight for the next President of the United States heats up, I thought it might be interesting to take a look at the various Web strategies that have had an impact (positively and negatively) on the candidates over the past year.

So, after a little digging, here are some of my favorite articles and sites that cover the various Web strategies, teams, and tactics of the various presidential candidates.

Presidential Watch ’08
Great set of tools (maps, trends, analysis) to “see, hear and feel what citizens and supporters are saying on the internet about the 2008 presidential elections.

“…group blog that covers how the 2008 presidential candidates are using the web, and vice versa, how content generated by voters is affecting the campaign.”

Make sure to check out their grades on tech policy for republicans and democrats.

Huge story on the strategy behind Barack’s social networking strategy at TechnologyReview.com

ClickZ Network
Recent interview on ClickZ with MittRomney.com tech lead

Key Web Strategies of the 2008 Presidential Candidates
From the Web Strategist blog. It’s from last year, but still relevant.

Analysis of Obama and McCain Email Marketing
Review of email marketing on Christian Science Monitor site.

The Facebooker Who Friended Obama
Analysis of Obama’s social media efforts. Registration required on NYTimes.com.

Political Search Marketing: Electronic Grass Roots
Great review of the big picture view of search for impacting elections.

Whether DNC or RNC Political Candidates need SEO
From one of my favorites, SEOMoz.org.