Our Perspectives

The Gaillard Center – For Everything. For Everyone.

Charleston is gearing up for a major cultural moment. In Fall 2015, the renovated Gaillard Center will re-open its doors to the community to reveal a world-class performance hall, an...

Development
Using that iPhone Around the World

I remember a trip I took to Europe back in 1999, before smartphones, but with a simple cellphone. Back then, Cell Phones weren't prevalent. I had one for my small...

Life
Chicago’s DIVVY Bike UX

Chicagooooo, my kind of town! I had the pleasure of visiting the Windy City last weekend. The trip was 3 pronged: see the family, see a friend get married, see...

Life
#muffinbomb by Duvall Events

The Blue Ion team had a great start on this Friday morning due to the #muffinbomb that Duvall Events dropped on us. The muffin man is hitting Charleston! Watch out...

Marketing & Tech
Unexpected Inspiration for Digital Design: Overcoming “Blank Canvas Syndrome”

Let’s face it, designers and creatives have really fun jobs. See why here - after reading this article of course…  We get to determine the visual stylings of companies through...

Content
Relevancy Makes Banner Ads Better

Why is "banner ad" a 4 letter word in the marketing world? Well, quite frankly, they historically suck. Intrusive, poorly targeted eye sores. No one wishes for more banner ads anymore...

Conversion Rate Optimization
3 Gulp plugins that make life as a developer easier

Over the past year, I’ve been relying on build systems to automate all of my repetitive tasks for front-end programming. Build systems are great because they take care of all...

Development
Marketing Automation for the CofC One Year MBA Program

We're putting the finishing touches on the launch of SharpSpring - a marketing automation and CRM platform - for the College of Charleston one-year MBA program. As we continue to...

Marketing & Tech
See You At GOODBusiness

This Thursday, Aug 21st, local local boosters Lowcountry Local First will be be puttin' on the GOODBusiness Summit here in Charleston. I hope you've got your ticket and are attending,...

Events
The High Stinky Cheese

In 2011, Moneyball introduced the concept of sabermetrics to the masses. Although baseball analytics had been around for decades in various forms, Bill James's teachings (along with many other influencers before...

Marketing & Tech