Lore

BOONEOAKLEY – Using YouTube As Storytelling Platform

On June 8, 2009 the BOONEOAKLEY website won the coveted FWA site of the day award. Granted, it is almost October and the site won waaaay back in June … but it is still well worth taking the time to see it again or to check it out for the very first time.

The basic premis is that they use YouTube as the platform for their website. The concept is genius. And the videos are glorious. You will also find lots of creative jabs at the “big” ad agencies.

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