Just ran across this story from the BBC – Thanks to a series of ironic customer reviews, the Three Wolf Moon T-shirt is now the top selling item in the clothing department on Amazon.com. Apparently, sales shot up 2300% after the cheeky customer reviews went viral. Here’s a sampling:
“Unfortunately I already had this exact picture tattooed on my chest, but this shirt is very useful in colder weather.”
“I had a two-wolf shirt for a while and I didn’t think life could get any better. I was wrong. Life got 50% better, no lie.”
“I have been wearing this shirt for about 15 weeks and I have not needed to wash it! You don’t put this shirt on your torso you put it on your soul…”